Barbie has invaded Mega Bloks! A new range of construction toys are set to high our shelves – Barbie mega Bloks! Unlike anything that has been released before, the new range is set to take the toy industry by storm this 2013.
Set to launch in the UK on the 9th of March 2013, the collection has already been released in North America.
Children can enjoy building a fashion boutique or even barbie’s convertible with the Barbie Mega Bloks.
Chief Innovation Officed at MEGA Brands, Vic Bertrand, says;-
“Mega Bloks and Barbie know how girls play. Through our collective brand heritage and expertise in product research and development, we have created a completely new Barbie play experience. With a focus on creative play and customisation, the possibilities for girls are endless.”
“We know what girls want in Barbie’s world – to imagine, explore and discover,” said the Senior Vice President Global Marketing, Stephanie Cota.
“The Mega Bloks Barbie collection invites girls to build Barbie’s world in a way that is true to the Barbie brand – fashionable and aspirational.”
Will you be buying the Barbie Mega Bloks? Comment below and let us know.