Barbie to visit Hamleys Toy Store

Real-life Barbie is to make a special appearance at the Mega Bloks launch showcase at Hamleys.

Hamleys Regent Street store will be playing host to one of the biggest celebrities int he toy world – Barbie! On Saturday 9th of March an in-store event with a real life barbie will be posing for photos and signing autographs for fans next to the new launch of Mega Bloks Barbie products.

Window and in-store displays will also showcase the full range of new Mega Blok Barbie toys and an exclusive promotion will also be launched where kids can take home a free Mini Fashion Figure if they purchase any other Mega

Bloks Barbie toy.

The new collection features everythingf rom a Fashion Boutique to a Luxry Mansion with eight build ‘n’ decorate rooms. Aimed at kids age 4 + you will be able to build, design and decorate again and again and with over 19 mini fashion figures to collect you can expect dozen of different looks and outfit changes.

“Mega Bloks Barbie is one of the biggest launches for MEGA Brands in 2013, and we’re really looking forward to the official reveal at Hamleys. We are confident that the in-store presence, including the real-life Barbie event, will help mark the launch in an interactive and engaging way for Barbie fans.” said Danielle Cook, Key Account Manager for Hamleys at MEGA Brands.

So don’t forget Saturday 9th March at Hamleys Regent Street Store is where Barbie will be.

For more information on the new range of Barbie Mega Bloks visit  

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