Last year it was all about One Direction now Little Mix is to debut later this year as a range of collector dolls.
Since winning the X factor this girl group – Jesy, Perrie, Leigh-Anne and Jade, has gone from strength to strength and have an amazing number of fans.
What will the new doll range be called? Perrie Edwards has just given herself and band members Jesy, Jade, and Leigh-Anne nicknames.
- Perrie Edwards is ‘Boho’
- Jesy Nelson is ‘Swagger Mix’
- Jade Thirlwall is ‘Cutie Mix’
- Leigh-Anne Pinnock is ‘Fiery’
Will these nicknames become household names just like the spice girls – Sporty, Posh, Ginger, Baby and Scary did?
The fashion dolls and the micros sized Celebz dolls are due to hit the UK stores in November.
Vivid who also launched the One Direction range are to launch the Little Mix range.
“We are thrilled to be working with Little Mix and look forward to delivering a full product range to fans and collectors in time for Christmas,” said Neil Bandtock, Vivid UK managing director.
David Boyne, Bravado’s UK MD commented: “We are delighted to bring together Britain’s most exciting new girl band and Britain’s leading Toymaker Vivid, I am confident that between us we will be delivering some of the most exciting product the market will be seeing this year.”
Jane Kennedy, director of licensing at Modest Management, concluded: “We are delighted to be working with Vivid as the fashion doll and accessories partner for Little Mix. The girls love fashion and so it’s fitting that this passion is being extended into their doll line.”
With an eye for fashion the girls from Little Mix’s style will be shown in their doll range.
We at underthechristmastree think these dolls will fly off the shelves as soon as they are released.
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