​Asda has reintroduced its popular Christmas Saver Cashpot feature within the Asda Rewards app, enabling customers to start saving for the upcoming festive season.

Building on the success of the program, which saw 1.7 million customers participate in 2023, Asda launched the Cashpot seven months earlier this year, allowing more time for savings to accumulate.
The Christmas Saver Cashpot allows customers to transfer funds from their main Cashpot into a dedicated Christmas savings pot, with no maximum limit on contributions this year.
To participate, download the Asda Rewards app and log in or create an Asda Groceries account. This initiative supports customers in spreading the cost of Christmas and ensuring a festive season that aligns with their budgets.
Last year saw ASDA’s Christmas Cashpot return so that customers could start to save early and save some money on their Christmas shopping.​​