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1940’s Fashion With A Modern Twist

Fashion has evolved over the years (I think we all remember wearing high waisted baggy jeans and hair mascara – Cringe!) . Much of the fashion we wore in previous decades should stay where they are, but the 1940’s has some of the most  iconic fashion trends of all time and so, we are going to take a look at some 1940’s fashions with a modern twist.

We have created three looks which we think are a modern twist on 40’s fashion.

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Tea dresses were all the rage in the 1940’s and the most fashionable were ditsy prints, such as the one we show in the slider from Littlewoods which is navy blue and has little daisies printed on it.  Women in the 40’s were so effortlessly glamorous and a red lip was essential.  The one seen in the slider is from Dior and has the perfect balm consistency with the richness of a deep red pigment.


Midi skirts were really fashionable during the decade, usually a bold colour and teamed with neutral coloured shirt (often black or white) which would be tucked in and topped off with a belt to really synch in the waist.

A daisy print head scarf was fairly typical of 1940’s hair accessories. Ladies often wore their hair up or in roller curls and finished the look by tying a headscarf to the front of their hair which really helped to keep their hair tidy and out of the way while they went about their everyday jobs and looking after their children.  Heels were fairly low (3 inches or less) for comfort and were very similar to these ones from Littlewoods!

The third and final look is one that is easily wearable even in 2014. This utility style jumpsuit can be worn with some black heels, brown straw tote and headscarf. Not to mention teaming the look with a red manicure which will make this look bang on trend for 1940’s chic.

Simplicity and inexpensive items such as headscarfs and red lipstick & nail polish can really help you to achieve a 1940’s look without breaking the bank.

At Christmas time, the women in the 40’s would wear embellished dresses which invariably were a ‘fit & flare’ style – similar to the skater dresses we wear today! The main difference is the length of the hem – most dresses would be midi length at the minimum, if not full length – particularly for Christmas & special occasions.

Obviously budget played a huge factor in fashion, and due to the war, many dresses were made by the ladies themselves, using fabrics and hand stitching embellishments that were collected over the year or taken from other dresses.

What do you think of these forties fashion trends?  Do you have any forties fashion tips?  Comment on them below.

Join in with our Bygone Christmases theme and tell us about your favourite 1940’s style.

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