Get ready to unwrap an array of scrumptious treats this festive season as Asda reveals its 2024 Christmas food and drink range including a new Charcuter-wreath!…
UK retailers are going toe-to-toe on being the first to showcase their Christmas ranges, so far, Dobbies, Matalan, Homebase and Cadbury (to name a few) have already given us a sneak peek as to what’s to come this Winter.
BUT Asda has been the first UK supermarket to unveil what you’ll be scoffing on this Christmas and we’ve got to say it’s a cracker of a line-up.
This year, Asda has spent over 12 months perfecting the 540-product strong collection which includes festive favourites and a plethora of new products.
After the success of last year’s signature flavour, the brand has once again announced its signature flavour for the holiday season – Fig, Whisky and Spiced Honey which has been featured in 16 of its new products for this year so, get ready to indulge in the cosy, sweet, and slightly boozy vibes that will make your taste buds dance with joy!
With something to suit everyone’s tastebuds and budget, this really is an Exceptional range. So without further ado let’s sleigh right into Asda’s 2024 Christmas food and drink collections.
Kicking off the flavour of the season is Asda’s Exceptional Welsh Lamb Shoulder With Fig, Whiskey and Spiced Honey stuffing which is sure to be a crowd pleaser.
When it comes to the main event, veggies are going to fall head over sleigh for Asda’s OMV! plant-based range which will include the popular OMV! Whole No Turkey and NEW OMV! 4 Cranberry Topped No Pork Pies.
Having a festive shin-dig? then you’ll be able to show off to all your friends and family with Asda’s Fantastic Grazing Board and Charcuter-wreath – yeah, we wouldn’t share either!
This year, you can look forward to a fresh twist on festive party food with global-inspired offerings, including Exceptional Butter Chicken Samosas, Prawn & Veg Dim Sum, and Tempura Prawns.
We’ve said it countless times: this has to be everyone’s favourite course! This Christmas, Asda has truly outdone itself, with the launch of The Extra Special Raspberry, Pistachio & Passionfruit Pavlova Wreath.
Commenting on the range, Sam Dickson, Vice President of Own Brand at Asda, said: “We can’t wait for our customers to taste our fantastic festive food this year and we really have something for everyone – whatever their budget or diet.
“We’ve injected exciting innovation as well as bolstered quality across all of our ranges this year – whilst continuing to deliver uncompromising value, but what I’m most excited about is seeing our new Exceptional range make its Christmas debut!
“We first launched Exceptional earlier in the year and customers are already loving it – it’s a range that has quality ingredients and taste at its heart, so it’s perfect for festive indulgence.”
Looking to get ahead and make your budget stretch? then Asda’s Christmas Saver Cashpot is underway and will help to build up even bigger savings.
Now we’re counting down the days until we can get our hands on this lot!
