Get ready for the best dressed festive bear in town – Meet Noah the most huggable bear in town you will want to cosy up next to this Christmas!
He’s ready to steal your hearts…

It might not be time to be rocking around the Christmas tree just yet BUT that hasn’t put the breaks on Harrods from releasing its cherished annual Chrismas bear – Fair warning: prepare for an irresistible cuteness overload that’ll have you swooning!
Drum roll, please…Meet Noah, decked out in a cosy cable-knit sweater, this dapper little fellow is all set to make Christmas extra special. With his festive charm, he’s sure to become the star of your holiday celebrations!

His soft and fluffy creamy-coloured fur and fairisle jumper are sure to keep him toasty warm as he awaits the big day.
As always, the Harrods signature has been embroidered in gold into his super-soft left foot and will be available for £40.
If you collect the bears and already have Benedict, Hugh, Joshua, Nicholas, Angus, Louie and Ethan then Noah will once again create more new and magical moments.
We’re pretty sure we’ve got a knitted roll-up just like Noah’s!…