Sky Cinema invites audiences to peek inside advent calendar windows and see the lives of British families all enjoying what the channel has to offer this Christmas.
The one minute ad starts with the soft tones of Sir Patrick Stewart who narrates scenes throughout. Taking us on a journey through each of the advent calendar windows we see families in “heated” discussions on what film to watch and finally agreeing on one they all wish to see, granny falling asleep during an action packed film and kids settling down to a festive flick.
As the advert comes to a close, Patrick Stewart ends with ‘Sky Cinema Movie magic on demand this Christmas’ This festive season you can enjoy some of the best movies around including old classics and new blockbusters such as: Frozen, The Polar Express to The Greatest Showman and Peter Rabbit.
Carli Farmer, Director of Sky TV Products and Premiums commented: “Christmas is such a huge time of year for Sky Cinema and it’s really important for us to communicate the sheer breadth of movies available during the festive period. It’s been brilliant to have the Sky Creative Agency team on-board for their first Sky Cinema Christmas campaign and they’ve pulled out all the stops to deliver a commercial that fulfilled our brief while bringing to life the magic of Christmas”.
Let the battle of what to watch commence!