Unicef and Paddington Bear launch three new products this festive season as they team up to help raise funds to ensure every child is happy, healthy and safe.
Get ready to celebrate Christmas with Paddington bear.
Paddington bear, the champion for children, will once again team up with Unicef UK to celebrate the festive season and raise funds to help Unicef ensure every child is happy, healthy and safe.
Brand new Paddington Advent Calendars, which instead of chocolate behind each window, there are pictures of real supplies that Unicef delivers to children around the world such as warm blankets.
Paddington’s Parcels, where you can choose a selection of supplies from the Unicef UK website such as warm hats and scarves this goes into a bespoke virtual box. You can then purchase the box, donating the cost of the supplies to Unicef’s work to keep children around the world happy, healthy and safe. To say thank you, Unicef will send each gift giver a special message from Paddington!
Lastly, Paddington’s Postcards where Paddington himself wants to tell children in the UK about what he has learned about the lives of amazing children around the world. Sign up for a monthly gift of £8 and as a thank you, Unicef will send your child a personalised postcard (and more!) from Paddington every month.
Senior Brand Partnerships Manager at Unicef UK, Joanne Murray said, “Paddington’s story of kindness, tolerance and perseverance makes him the perfect champion for children this festive season. Each of our Paddington™ products are made for those who would like to spread the true meaning of Christmas with Paddington and make a real difference to children’s lives all over the world.”
Paddington, the friendly bear from Peru, had to flee his home to build a new life, much like millions of children and families all over the world, his story exemplifies kindness, tolerance and perseverance in the face of adversity.
For more information about Unicef UK’s Paddington partnership, please visit: www.unicef.org.uk/corporate-partners/paddington/