ADVERTISEMENT Launches #GetMoreOutOfGiving Christmas Advert 2017 has launched it’s Christmas advert and you can watch below.  Continuing on from last years #GetMoreOutOfGiving by taking viewers on an animated journey. A young girl, Anna, embarks on an epic mission to deliver a gift to a certain special someone.

Follow the story of’s  kind-hearted little girl, Anna, as she spreads festive cheer alongside toy wolf called Ulfie who comes to life and go on a magical journey to delivery presents. The 90 second animation shows Anna and Ulfie trying to get a present to Santa when they find themselves in danger, Ulfie who gets Anna to safety is last seen swept away over a waterfall with Santa’s present.

However, Ulfie – now back in toy form – is then found by no other than Santa himself who delivers him safely back to the little girl. 'get more out of giving' Christmas advert 2017

Image credit: Very/St Luke’s has also launched merchandise to support its new festive advert including a Ulfie soft toy, pyjamas and slippers.  You can shop the ad here Christmas advert 2017

Image credit: Very/St Luke’s

Did you know even Anna and Ulfie sometimes get the giggles? watch the bloopers below:

We love the new advert and Ulfie is so cute!

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