Dobbies unveils ‘A Magical Christmas Experience’ Christmas advert

Dobbies have unveiled its brand-new Christmas advert and it brings to life the magical experience of a trip to Dobbies during the festive period. Watch the advert below:

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Image of Freddie the poodle Dobbies — Image credit: Dobbies

Impactful and unexpected, there are three hero TV ads which features their own unique characters including Freddie the poodle enjoying the wind in his fur as he sledges down a mountain, Elaine living out her on-stage fantasy while it’s raining mince pies and Brian indulging in a creamy hot chocolate in a hot tub overflowing with Christmas baubles.

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All of these ode to the fact that nothing beats the feeling of a trip to Dobbies at Christmas and feature original scores from acclaimed Jaxx musician, Ola Onabulé.

Image of Elaine, Dobbies — Image credit: Dobbies

This also launches Dobbie’s new positioning, Not Your Average Garden Centre.

Graeme Jenkins, CEO of Dobbies said: “This year’s Christmas adverts have a fresh creative approach. Our research has shown that more than a fifth of Brits are more excited about Christmas than ever before and we’ve tried to capture that magic of the festive season through our ads and put a smile on consumers’ faces.

Image of Brian, Dobbies — Image credit: Dobbies

“Our diverse seasonal offering from gifts and decorations, trees and houseplants, to food and cookware essentials mean we offer consumers a convenient and enjoyable Christmas shopping experience.”

Dobbies are the latest to release their Christmas advert as Marks And Spencer, Aldi, Asda, and TK Maxx have all released their adverts.